Why Selling Customized Hoodies Can Be A Good Business Idea

Summary

Whether or not your business will be successful depends a lot on the product you choose.

And for most entrepreneurs, finding a product is one of the most challenging tasks.

The key is to choose products that will always be in demand. One such product idea is custom hoodies.

Currently, the market is seeing steady growth. For instance, the global winter wear market is expected to grow at a compound annual growth rate (CAGR) of 2.56%, estimating a valuation reach of USD 247.61 billion by 2030.

This clearly implies that the sales of winter apparel are sure to go through the roof.

Above that, what if customers get to flaunt their fashion besides keeping themselves warm by wearing ‘custom’ hoodies or pullovers?

Wouldn’t it be great? Customized hoodies have emerged as one of the latest fashion statements and everyone loves wearing them.

Continue reading to know all about the reasons why custom hoodies are booming today and how to sell them online.

1. Hoodies Are Can Be Potential Promotional Tools

A hoodie is a popular garment and people love wearing it. This is the reason a custom hoodie can be a great promotional tool for various brands. Currently, promotional products’ market size is $16b.

People love wearing hoodies because they are trendy and comfy at the same time. This is the reason a custom hoodie can be a great promotional tool for various brands. Currently, promotional products’ market size in the USA is approximately $26 billion, while globally, this number is as high as $90.5 billion.

By printing their logos or taglines, brands can make custom hoodies their sand-out sales tool.

When more and more people see personalized hoodies, they want to get in touch with the brand and use its products and services.

You must have seen in umpteen ODI Cricket series that various cricketers wear customized t-shirts, hoodies, jackets, and whatnot.

The names you see on those t-shirts and hoodies are actually the names of the sponsors who promote their brands alongside that ODI series.

When the general audience notices these brand names worn by cricketers, these sponsor brands get more traction and their revenue grows.

Start a custom hoodie business, and also let shoppers design your offerings with a product design tool.

2. Hoodies Are a Good Product Idea for Selling as Gifts

How great would it be when your customers become the reason behind big smiles on their near and dear ones’ faces by gifting them beautiful custom hoodies?

A lovely personalized hoodie can make the ideal present for any holiday or celebration, including Mother’s Day, Father’s Day, birthdays, Christmas, and more.

Moreover, personalized hoodies are perfect keepsakes for family reunions, vacations, or wedding favors, and people can cherish them forever. Plus, custom hoodies are great for everyone, kids, adults, and seniors alike!

Related Read: A Complete Guide to Start Promotional Products Business

3. Enable Product Customization to Sell More

While you are out on the streets in the winter, won’t you like wearing a customized hoodie with your name, a favorite cartoon character, or something personal printed on it?

This is exactly what customers want too. They also want to stand out and look ‘different’.

If you offer them the freedom of customization, they can customize the hoodie the way they want. They may also customize it to match with their jeans or sneakers to look dashing.

And when they succeed in turning heads with unique and beautiful designs; they would definitely consider buying more from your store.

A Hoodie Design Software makes it possible to offer customization on your website. End users can upload images, add text, cliparts, and more.

Integrating a hoodie design tool with your online store, you can leverage ample benefits, including:

• Increased Sales: Offering easy hoodie customization and order placement on the same online store attracts more customers and encourages repeat purchases.
• Higher Profits: Customized hoodies are often priced higher, increasing the overall revenue per sale.
• Reduced returns: When you give the customers the ease and convenience of designing hoodies, the chances of return orders (RTOs) reduce.

Furthermore, you get to offer plenty of features to your customers with the hoodie design software, such as:

• Custom image uploading: Users can upload their photos of their own choice easily from their computer, Google Drive, or social media.
• Image and text generation using AI: Enable your users to generate text and images using AI while curating the design for their hoodie.
• 3D preview: Users can preview the hoodie they have designed in 3D before placing the order. They can rotate and zoom it from every angle to ensure there are no mistakes.
• Ready-made design templates: The hoodie design tool comes with an array of ready-made design templates that can be edited while designing.

Check out how the Hoodie Design Tool can help you get more business!

4. Hoodies Are Highly Versatile

Custom hoodies are not only fashionable but also highly versatile. You can pair a hoodie with almost anything you want.

For instance, pairing a hoodie with track pants gives you the perfect gym look. Pair it with trousers, and you’re all set to go to the office! Add a denim jacket, and you’re ready to hang out with friends on a holiday.

It is this versatility of custom hoodies that they are always in high demand–especially during winters.

Secondly, unlike many apparel items or accessories that are gender-specific, a hoodie is for everyone. It is comfortable, warm, and can be both trendy and casual for all.

Related Read: How to Start a T-shirt Printing Business

5. Good Replacement of Sweaters

Though old is gold, old-school woolen sweaters may sometimes look odd—especially when you want to wear something ‘modern’ and ‘fashionable.’

For instance, if you are on a tour to a high-altitude area and the weather doesn’t allow you to flaunt your t-shirts and shirts, custom hoodies can come in handy.

A custom hoodie won’t only save you from the cold but also help you stand out in the crowd. This is the reason that hoodies can be a great alternative to sweaters and engage customers better if personalized.

6. Represent Your Personality

‘If you are good at something, never do it for free’ – a famous dialogue from the unforgettable movie ‘The Dark Knight’.

Just like this dialogue, there are many other dialogues from various movies across the globe in different languages that are evergreen. And so are some characters in those movies.

If any such dialogue resonates with your personality too and you want to send out a message, why not get it printed on a hoodie?

Sometimes, you want to show a particular aspect of your personality to people around you without saying a word. You might want them to know your ‘life mantra’, your favorite quote, or something else that represents ‘you’.

Customized hoodies with quotes, movie dialogues, a couplet, or anything else can let your customers project their personality strongly.

Hence brands like Spreadshirt offer design tools to let customers customize hoodies to flaunt their style.

(Custom Hoodies by Spreadshirt)

Get started with selling custom hoodies. Check how a product design tool can help.

7. Hoodies Are for All Body Types & for All Occasions

No matter how or what the event is, customized hoodies can fit in. Out on a family outing or a business party—grab your hoodie, and you are good to go.

Customers can customize hoodies as per the occasion—formal or informal. Theme-based or color-coordinated custom hoodies can work wonders for large events.

Additionally, a hoodie is a clothing item that is suitable for all body types. Now that you have understood how selling custom hoodies online can be highly profitable, let’s walk you through some tips on starting a hoodie business.

How to Sell Custom Hoodies

Here are some quick steps to get you started if you have hoodie business ideas in mind.

1. Choose the Style

When it comes to styles, hoodies come in two different styles/designs. The first one is basically a pullover that has no zip, while the second one is a hoodie with a zip.

Though both of them are convenient and comfy, the custom zip-up hoodie gives you a little extra ease as you can ‘zip’ or ‘unzip’ it anytime.

For sports events like a marathon or race, a zip-up hoodie is a better option as the user can unzip and remove it anytime they want without having to use both hands or straining much.

A zip-up hoodie is more similar to a jacket that the user can choose to keep open or closed as per the weather.

Below are the two most popular hoodie styles.

(Choosing a hoodie style is the first step to selling online)

For outings in very cold weather or working in extremely chilly conditions, custom pullover hoodies work well as they resemble t-shirts and are more practical to wear.

As a retailer, it’s wise to stock both styles to provide buyers with more options.

2. Don’t Forget Fabric Quality

When it comes to hoodies, comfort is the top priority. That’s why, regardless of the material you choose, your hoodie should always be cozy and crafted from high-quality fabric.

A high-quality fabric also ensures the durability of the hoodie which helps make it last long. Also, the fabric should be attractive so that customers can wear it on any occasion without worrying about how it looks and feels.

Quality custom hoodies go a long way towards increasing your customers’ satisfaction.

No matter how wide a range of custom hoodie designs you offer, there may still be a few customers who would think your designs don’t fit their purpose.

As the customer is the king, you can’t let them go away dissatisfied, right!?

So, what is the solution?

Let your customers take full control of hoodie designs in their hands. You can do it by integrating an online product design tool into your store.

Equipped with a user-friendly design interface, industry-specific layout, and cutting-edge features, an online product design tool will give your customers all that they need to unleash their creativity.

Have hoodie business ideas? Launch your store integrated with a design tool.

3. High-resolution Images

Make sure that the image or design printed on the hoodie is in high resolution. For that, you will need to use a good-quality printer to avoid poor and blurred images being printed on the hoodies. Also, ensure that your hoodie design is neither too overpowering nor too small to be noticeable.

4. Focus on Colors

While creating customized hoodies, focus primarily on two colors. The first color is that of the hoodie while the other one is the design.

Choose the colors in a way that they are in contrast. This implies that if you choose a light color for the hoodie, your design element should be of a darker shade and vice-versa.

Only when you choose complementary colors for your hoodie, will it stand out and people will actually be able to notice the design. Or else, the design will get lost.

Now that you have understood how to design hoodies; there is one more thing that you must understand.

Ready to Sell Custom Hoodies?

Custom hoodies are not just style statements but also great promotional tools. By including customized hoodies in your clothing line business, you are sure to appeal to a larger audience. And large profits will follow leading to an immense success of your new venture.

PrintXpand’s software offers everything your business needs to be successful. Our hoodie design tool enables you to offer customization freedom for hoodies. And if you are still looking for reasons for selling custom hoodies, you only need to see how the design tool works and makes it super easy for your customers to design hoodies and place orders in a click!

If you are planning to launch a website to sell hoodies, t-shirts, or any other promotional products, PrintXpand allows you to go live quickly with W2P storefront solutions.

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