Overview
EmDa Trading GmbH, headquartered in Berlin, Germany, focuses on textile finishing and advertising technology. They focus on providing personalized support to their customers at every stage, from planning and production to final delivery. By handling everything in-house, from design to distribution, they ensure high quality and attention to detail while offering expert advice throughout the process.
Technologies
Magento
Angular
Node.js
Fabric.js
PHP
HTML5
CSS3
Project Highlights
Ordering color variants with multiple sizes and quantities from the designer tool
Displayed bulk pricing for printing methods on the designer tool
Manage B2B and B2C pricing on both the frontend and admin
Allow product summary review directly on the designer tool
Table of Content
Get in Touch
Get in Touch
Project Requirements
- The client needed a solution to allow customers to order multiple sizes of a design with quantity adjustment options for convenience.
- They required a solution that would allow them to manage all product variations (sizes, colors) directly through the parent product, reducing manual editing efforts.
- B2B and B2C pricing support was required to accommodate different tax settings and customer-specific pricing requirements.
- They wanted to show unit costs clearly on the system, printing method charges, and applied discounts for better clarity and trust.
- Additionally, they wanted to add product information to the designer tool page so customers could easily check every detail without leaving the page.
- The client wanted to use the default designer functionality and customization to support their business logic.
Implementation
- A bulk purchasing feature was developed, enabling customers to select multiple product sizes and adjust quantities as required using increment/decrement (+/-) buttons.
- Bulk editing capabilities were introduced to efficiently manage large product inventories, eliminating the need for individual updates to each child product (variations.)
- Customer-specific pricing configurations were implemented, allowing for different prices and tax rules for B2B and B2C customers.
- Detailed product information was integrated into the designer tool so customers could review important details without leaving the design page.
- The pricing display was improved to showcase unit pricing breakdowns, extra charges for printing methods, and any other applicable discounts.
- The existing designer tool was developed with custom features to meet specific business needs while retaining its original functionality.
Outcome
- Customers can now place bulk orders effortlessly, improving efficiency and ensuring accurate fulfillment of complex requirements.
- The bulk editing feature drastically reduces manual updates, saving time and ensuring consistency across large inventories.
- The system now ensures fair and accurate pricing for different customer groups.
- Pre-order efficiency improved by 80%, significantly reducing manual efforts.
- There was a 2X surge in designer orders compared to other orders, highlighting the tool’s role in driving customer engagement.